Case Study: Record-Breaking AI Photo Booth Activation for DogeOS at KBW 2025
Client: DogeOS
Event: Korean Blockchain Week 2025
Region: Asia - South Korea
Date: September 2025
The Challenge: A Tight Turnaround
With just weeks to go before KBW 2025, DogeOS needed an AI photo booth brand activation that would:
- Deliver a custom avatar experience aligned with their brand
- Integrate seamlessly with their existing Typeform data capture
- Be light enough to transport and assemble on-site without complex logistics
- Work flawlessly in a high-traffic, international conference environment
The timeline was tight, the scope ambitious, and the brief came with last-minute flow adjustments right up to the eve of the event. All of which we adapted and deployed in record time.
The Solution: Snapmatic AI Photo Booth
Snapmatic deployed a portable AI photo booth unit, flown in via carry-on case and assembled directly on-site. The setup required only power and Wi-Fi, making it a practical solution for a busy venue with strict delivery restrictions. No time for shipping. Hand carry to site was the only feasible solution.
Key Features Delivered
- Custom user flow: QR code to capture, Typeform integration, automatic redirect to branded AI results.
- Kiosk Mode: Streamlined UX to minimise friction for guests.
- On-site support: Snapmatic staff handled setup, testing, live amendments, and troubleshooting.
- High-volume capacity: Scaled to handle sustained demand throughout the event.
Despite the challenges of working across time zones, our UK dev team integrated DogeOS’s complex data requirements in record time, ensuring a frictionless guest experience.
The Results: A Record-Breaking Activation
Over the course of the event, the Snapmatic AI photo booth achieved:
- 895 participants in a single day - the highest volume ever recorded through a Snapmatic booth.
- 2,000+ total avatars generated during the event.
- Consistently high engagement, with long queues and repeat participation.
This set a new benchmark for what’s possible with AI photo booths at major US tech client.
Why It Worked
- Agility under pressure: From contract to delivery in under three weeks.
- Custom integration: Typeform data capture built into the user flow.
- Scalable tech: Reliable performance under record-high demand.
- Global teamwork: UK dev support, Local on-site operations, and seamless client collaboration.
Conclusion
The DogeOS activation at KBW 2025 proved the scalability, adaptability, and impact of Snapmatic’s AI photo booth technology in the US market.
Despite tight timelines and complex requirements, the activation not only delivered - it broke records.
