AI Photo Booth Brand Activation – Star Trek: Strange New Worlds Season 2, London
To boldly go where no AI Booth has gone before…
In June 2023, the world got a glimpse of the future when our AI photo booth brand activation made its grand debut at the launch of Star Trek: Strange New Worlds Season 2, held at Outernet London.
Commissioned by pop culture marketing agency Experience 12, Snapmatix was tasked with a thrilling mission: to bring the latest season’s Starfleet uniform set to life using the power of AI image generation.
Results – An AI-Powered Photo Booth That Thrilled Fans
The results? Nothing short of spectacular.
Our custom AI photo booth was pushed to its limits, ensuring accuracy, consistency, and inclusivity across users of all shapes and sizes. The iconic Starfleet uniforms of Season 2 became the creative canvas, with our AI transforming each participant into their own sci-fi epic.
A Repeat Performance at London Pride
The activation’s popularity was overwhelming. Just two weeks later, the AI photo booth was invited back for a triumphant return at the Paramount+ event during London Pride, where it once again drew crowds, delighted fans, and created hundreds of shareable branded images.
A Testament to What’s Possible with AI
This AI photo booth brand activation in London was more than just a project — it was a testament to the possibilities of AI-powered event engagement. By blending beloved pop culture IP with cutting-edge technology, Snapmatix demonstrated how AI photo booths for entertainment and fan experiences can turn sci-fi dreams into reality, leaving audiences in awe of what’s possible when creativity meets innovation.
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