Virtual AI Photo Booth - Association

OVERVIEW

Discover how an AI Photo booth brand activation pre-event comms raised visibility and attendance for the ISIPM conference

client

ISPIM

LOCATION

Bergen, Norway

DATE

February – June, 2025

ISPIM Viking AI Photo booth

What We Did

Boosting awareness in a pre-comms campaign to drive registrations and awareness of the event is vital for any show organizer.

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We build a custom AI theme for the conference organizers who used this in their social pre comms campaign to engage their community prior to the event and amplify their presence online.

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Getting an audience excited or even aware of a conference is a tricky thing to achieve! The organizers of ISPIM were looking for an out of the box way to engage their community pre-event to drive attendance at their event.

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AI Viking creation:

Participants are encouraged to create their own personalized AI Viking avatar using a Snapmatic tool, further enhancing the interactive and engaging nature of the conference.

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𝐈𝐒𝐏𝐈𝐌 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐂𝐨𝐧𝐟𝐞𝐫𝐞𝐧𝐜𝐞 - Join the Viking tribe! Many of you transformed into Vikings! Join them and create your own 𝐀𝐈 𝐕𝐢𝐤𝐢𝐧𝐠 here

Let’s gather at the 𝐈𝐒𝐏𝐈𝐌 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐂𝐨𝐧𝐟𝐞𝐫𝐞𝐧𝐜𝐞 from 15-18 𝐉𝐮𝐧𝐞 in Bergen.❗

The submission deadline is 7 𝐅𝐞𝐛𝐫𝐮𝐚𝐫𝐲! Don’t miss out and join us and 600 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐩𝐫𝐨𝐟𝐞𝐬𝐬𝐢𝐨𝐧𝐚𝐥𝐬.

➡️ More information about the event: www.ispim-conference.com #ISPIM25‍#BeInBergen

‍Thanks to our partner @snapmatic.ai

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Special thanks to Sina Bünte from DigitalMind for leading this project!

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1226

Participants engaged with the AI photo booth during the event.

The campaign generated organic impressions on LinkedIn.

2452

A total unique AI portraits were created.

Registrations for the booth reached within the first 8 hours of launch.
ISPIM Viking AI Photo booth - Socials

Testimonial

A big shoutout to Snapmatic for supporting us with the AI Viking experience for ISPIM Bergen! The AI Vikings created a fun visual identity for our attendees and sparked a wave of posts in the weeks before the event. People shared their avatars on social media, which helped build momentum and gave a lighthearted sense of belonging to the #BeInBergen tribe. The Viking theme also created a playful connection to the destination, rooted in the Nordic history and spirit of Bergen. Onsite, participants could still generate their Viking avatars – we simply removed the overlay to make it work without pre-event branding. The Snapmatic team supported us throughout with quick, flexible solutions. A creative highlight that truly brought our campaign to life!

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Sina Bünte, Head of Events at ISPIM and Founder of DigitalMind.events